Sports fanaticism knows no bounds. We’ve had the Church of Maradona, the God of Shaq in Beijing (next to his Great Wall of Bricks =D), and even a sandwich named after LeBron before he spurned the Big Apple for South Beach.

Now a publisher is going to capitalize on that and make money from the blood of Sachin Tendulkar.

Yeah you heard me right, the blood of Sachin Tendulkar.

For those not well-versed in all thing cricket, Tendulkar is the god of cricket in India. No, I’m not exaggerating. Ask any Indian cricket fan and they’ll tell you that affectionately nicknamed “Little Master” is the freakin’ patron saint of the sport in the Sub-continent, even though his ability between the stumps is vastly deteriorating.

So how are his autobiographers going to do this?

Here’s how (from espnstar.com):

“The signature page will be mixed with Sachin’s blood — mixed into the paper pulp so it’s a red resin. It is what it is — you will have Sachin’s blood on the page,” publisher Kraken Media’s chief executive Karl Fowler was quoted as saying in ‘The Guardian’.

“It’s not everyone’s cup of tea, it’s not to everyone’s taste and some may think it’s a bit weird. But the key thing here is that Sachin Tendulkar to millions of people is a religious icon. And we thought how, in a publishing form, can you get as close to your God as possible?” said Fowler.

“We’re publishing next February, in time for the cricket World Cup, which is being held in India. It’s perfect timing.

He’s never done an autobiography before and has a great story to tell.”

There will be only ten such books published, and each of the 825-page whoppers will be edged in gold leaf. Each blood-stained Sachin souvenir will weigh a massive 37kg and will cost in the region of US$75,000.

That’s not all, Tendulkar has also been asked for a sample of his saliva which would be used to create his DNA profile and would be printed on a two-metre gatefold in the book.

So, if you have a few bob to spare, and would like a bloody book as well as the genetic secrets of one the best batsmen alive, this is for you. =)